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Author: Donovan

Comparing Jamaica & Turkey’s FDI attraction strategies

Most countries are keen to understand what other countries are doing to attract FDI. In today’s post, we compare Jamaica and Turkey/Turkiye to assess what each country is doing to attract FDI. Jamaica  GDP of $17 Billion (USD). GDP per capita of $6,047 Population of

8 Ways Ghana can Develop fast according to #ChatGPT

There are several ways that Ghana could continue to develop and grow its economy: It’s worth noting that implementing these actions will require a comprehensive approach and cooperation between the government, private sector and civil society. This post is an experimental post showing how #Chatgpt

Are the 4Ps of Marketing Still Relevant Today?

To understand what marketing is, you must first understand what marketing is not. At its core, marketing creates value that inspires your consumers to buy your product or service. Yes, marketing is still relevant today because consumers want to feel inspired and informed. What has

FDI Strategy Examples | What They Are + Real World Look

What Is a Foreign Direct Investment (FDI)? FDI or Foreign Direct Investment refers to financial investment by an investor in another country, which may be the source of capital for the foreign company. FDI is also known as “inbound” investment, and it can be either

Place marketing vs Place Branding | A Practical Guide

Place branding often lends to the direction of place marketing. A place’s brand determines how customers perceive and feel about a place. Paris is widely branded as the “city of love.” Travel agents and local tourism authorities align their marketing efforts with this branding. While